Marketing can be stressful and time-consuming on occassion. You probably spend most of your time focused on completing the most important tasks that can generate immediate results. Sometimes this doesn’t leave time for the tasks that require ongoing management and flexability, like social media. Fear not, there are now newer and quicker ways to monitor social media that can yield results in the big tasks as well as the small ones.
Why Should You Care About Social Media?
What some companies don’t realize is that social media isn’t solely about creating a new blog or posting a new picture. It’s about making connections with others. Whether this is commenting on someone elses post or responding to someone that commented on yours; simple communications can result in a consisnt following that is interesed in what your company has to offer.
What You Can Learn…
- How many viewers you have and who they are (Essenstially… free CRM)
- Who may be interested in what your company has to offer (Use those hashtags)
- What attracts customers and what doesn’t (Monitor those likes)
When developing your social media strategy, you need to start with developing goals. Your goals should always relate back to your business goals and should alway be SMART. SMART stands for:
Questions to Ask When Developing Social Media SMART Goals.
Before you get online for those quick 10 minutes a day, make sure that your goals for social media that day are already laid out and known. If you go into it without a plan, you will either end up spending too much time on it or you will stick to the 10 minutes and end up barely completing anything. Typically, a checklist is used to organize your goals and mark them off when completed. It’s necessary to be prepared to be most successful.
Put the 10 to action!
Social media presence and interaction is extremely important and beneficial in promoting a business and gaining new clients. Today, social media is so important that in order to be successful it is necessarily to have at least one platform. A work day can be busy, so use these tips and tricks to get the job done as quickly and efficiently as possible.